myAthena

myAthena is an AI-powered digital studio that enables brands to create high-converting, short-form video ads at scale, seamlessly integrating them into retail media placements. What makes myAthena the perfect solution for brands and retailers:

AI-powered Optimization – From creating the brief to directing the content creation and all the way to automated editing, myAthena takes the workload off your team. While recording the content, a built-in AI-Director ensures compliance with retailer and brand guidelines while optimizing content for maximum engagement and revenue.

Boosted conversions & visibility for Brands – Brands can generate dozens of high-impact video ads and UGC at scale, showcasing key product features to grab shopper attention and drive sales on top retail websites.

New Revenue for Retailers, Powering Brands to Sell More – Retailers transform their websites into premium advertising real estate, engaging audiences with dynamic video content, while brands are able to use this advance tool to tell their story in a captivating way that helps them sell more

As the digital landscape evolves, myAthena enables seamless video ad integration, increasing conversions by up to 48% compared to static ads—making it the go-to solution for retail media success.