• Review anonymised examples of in-store media — from DOOH loops to shelf screens to POS placements — and assess their real effectiveness based on context, dwell time, HFSS constraints and shopper behaviour
• Hear experts break down why certain formats succeed or fail, revealing the practical realities of creative relevance, screen positioning, campaign timing, and the path to purchase
• Vote live on which executions you believe performed best before the results are revealed, offering an honest look at what great in-store media really requires in 2026 

Available for sponsorship – DOOH / In-Store Solutions / Digital Screens

True – In-store reaches shoppers at the point of decision, with real-time context and programmatic precision that TV cannot match