Retail Media Pioneers
9 - 10 September 2025
The Hurlingham Club, London
Alice Anson
Digital Media Director Nectar360
Day 2 | 10th September
9:00 AM Keynote Case Study: How we decided when to build, buy, or go hybrid to optimise workflows and manage our multi-channel retail media campaigns as nothing is ‘plug & play’
- Exploring the strategic decisions behind whether to build custom solutions, buy off-the-shelf technology, or implement hybrid solutions when managing complex, multi-channel campaigns
- How to balance factors such as scalability, cost-efficiency, and the unique demands of each campaign across digital and physical touchpoints
- Discussing the smooth integration between CDPs, ad-tech platforms, and other retail systems to maximise the campaign effectiveness, streamline workflows and reducing operational inefficiencies without overwhelming internal teams
Check out the incredible speaker line-up to see who will be joining Alice.
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