• Explore how retailers can modernise identity systems, enable data portability, and collaborate with brands through clean rooms while maintaining consumer trust and regulatory compliance
• Understand how data enrichment, cross-touchpoint identity resolution, and transparent governance frameworks enable better measurement — from incrementality to CTV/DOOH attribution
• Hear retailers, brands and tech leaders debate what “good” looks like: shared taxonomies, aligned KPIs, interoperable clean rooms, and the shift from inventory-led growth to data-driven monetization 

Available for sponsorship – Data Clean Rooms 

• True – Retail media won’t scale on ROAS alone; upper-funnel formats unlock larger budgets, build demand and drive long-term category growth 
• False – Retail media’s strength is measurable performance; shifting to upper-funnel risks diluting its core value and competing with established brand channels