Christian Tofte Skaarud

Head of Media & Retail Media Coop Norge

With over 15 years of experience in personalization, media, and CRM, he currently leads Coop Norway's strategic efforts within retail media, positioning Coop Norway as the first retailer in Norway to launch a omni-channel retail media offering.

Day 2 | 10th September

11:20 AM Panel Discussion: How can you optimise in-store investment to drive measurable business outcomes?

Learn how to use consumer behaviour insights and foot traffic data to strategically place in-store ads
Discover how integrating dynamic digital signage and interactive in-store displays increase purchase conversions
Understand how to successfully synchronise online promotions with in-store offers to maximise omnichannel growth

Check out the incredible speaker line-up to see who will be joining Christian.

Download The Latest Agenda