Jason Wescott

Global Head of Commerce Solutions WPP Media

Jason, Global Head of Commerce Solutions at WPP Media, possesses a dynamic 15-year journey, spanning b2b sales, Commerce, and Retail Media. As the former European E-Commerce lead for Hasbro, he seamlessly transitioned his expertise to Media, with pivotal senior Commerce roles at Publicis Groupe and now WPP. Jason's fervour lies in crafting global growth strategies that seamlessly integrate people, data, and AdTech. His client engagements have included Colgate-Palmolive, Amazon, Samsung, P&G, HP, Disney, and Vodafone. Elected Chair of IAB Europe’s Retail Media Committee in January 2024, Jason champions this multi-stakeholder group’s industry-defining work in standardisation across this fast-evolving category of digital advertising

Day 1 | 9th September

8:45 AM Chairperson's Opening Remarks

5:50 PM Chairperson’s Closing Remarks

Day 2 | 10th September

9:40 AM Industry Interview: How to use configurable ad-tech platforms to automate multi-channel campaigns and deliver actionable customer insights

Exploring how configurable ad-tech platforms enable retailers to automate and synchronise campaigns across multiple channels to improve efficiency by reducing manual effort, while increasing the scale and reach of marketing campaigns
Simplifying the management of intricate workflows, enabling retailers to better coordinate across diverse marketing channels, teams, and systems
Aggregating data from various touchpoints to provide powerful customer insights

Check out the incredible speaker line-up to see who will be joining Jason.

Download The Latest Agenda