Retail Media Pioneers

09 - 10 September, 2025

The Hurlingham Club, London

Jesh Sukhwani

Former Global Director - Media Center of Excellence Lenovo

Most recently, Rajesh (Jesh) Sukhwani led Innovation & Partnerships initiatives as the Director of the Global Media Center of Excellence at Lenovo. Focused on cultivating strategic alliances and driving innovation, Jesh played a key role in establishing and advancing in-housing media capabilities while spearheading transformational partnerships. A true change agent, he was instrumental in accelerating Lenovo’s digital-first marketing strategies and future-proofing the business through innovative collaborations.

Before Lenovo, Jesh was a founding member and Managing Director in China for Xaxis, GroupM’s data-driven media arm. His expertise extends to leading GroupM’s programmatic sell-side supply strategy and building the international publisher and audience data business at nugg.ad, a behavioral targeting ad-tech start-up from Berlin.

With a career dedicated to innovation and strategic partnerships, Jesh brings a global perspective to media and marketing transformation. Based in Milan, he combines an international outlook—reflected in his ability to speak five languages—with professional experience spanning six countries.

Day 1 | 9th September

9:40 AM Retailer & Brand Collaboration Fireside Chat: How can retailers increase their data transparency to optimise advertiser campaigns and unlock an additional revenue stream?

  • How can retailers adopt standardised frameworks such as IAB’s Transparency and Consent Framework to ensure actionable insights while maintaining compliance with privacy laws? 
  • Securing data-sharing technologies such as clean rooms to enable retailers to provide anonymised shopper insights for advertisers and unlock incremental revenue streams 
  • Connecting media spend to in-store and online conversions with transparent attribution models to help retailers and brands measure ROI effectively 


Check out the incredible speaker line-up to see who will be joining Jesh.

Download The Latest Agenda