Retail Media Pioneers

9 - 10 September 2025

The Hurlingham Club, London

Jessica Cooke

Director of Media & Loyalty Stonegate Group

Jessica has spent 15+ years in a range of commercial sales and marketing roles across consumer goods and retail. She started her career as an analyst at the Walt Disney Company before moving into consumer goods with roles in Shopper Marketing and National Account Sales at Time Inc and Perrigo Consumer Healthcare. After her time with Perrigo, Jess moved to Tesco Media (dunnhumby), which enabled her to work across the wide spectrum of categories, including Fresh, Grocery, Nestle, and business development. She spent 7 great years building and innovating retail media solutions for her clients. This experience, and her MBA from UCL School of Management, enabled her to springboard into her new role as Director of Media & Loyalty at Stonegate Group (Slug & Lettuce, Be at One, Walkabout, and 4000 community pubs). Her responsibilities include building a retail-style media and loyalty network through the newly launched MiXR app and media platform. On top of the ‘day job’ in marketing strategy, Jess is passionate about advancing gender equality and DEI initiatives to ensure she creates a more inclusive culture anywhere she goes.

Day 1 | 9th September

5:40 PM Case Study: How can you leverage non-endemic advertising to increase brand awareness, target new market segments and reach consumers at every stage of the buying journey?

  • How do non-endemic brands leverage partnerships with industries outside their traditional sector to tap into new customer segments? 
  • How to use sophisticated audience segmentation so that brands can reach potential customers at the right moment, regardless of where they are in their decision-making process 
  • Using tools like advanced analytics and social listening so brands can track engagement and brand awareness in real time, enabling them to adjust strategies for better performance and ROI 

Check out the incredible speaker line-up to see who will be joining Jessica.

Download The Latest Agenda