Retail Media Pioneers

9 - 10 September 2025

The Hurlingham Club, London

Nora Zukauskaite

Integrated Marketing Director - TikTok Shop U.K. (e-commerce / social commerce) TikTok, Inc.

Day 1 | 9th September

3:20 PM Interview: How to integrate discovery commerce into your full-funnel retail strategy to maximise growth

  • Explore how discovery-driven shopping enhances brand engagement and unlocks new revenue streams across retail, DTC, and TikTok Shop
  • Learn best practices for expanding discovery-driven sales, from content strategies to full-funnel ad integration
  • Discover how enterprise brands can unify retail media, DTC strategies, and TikTok Shop to maximise ROI and customer loyalty
  • Gain insights from brands leveraging discovery-driven shopping to drive sales, deepen consumer engagement, and transform their digital retail approach

Check out the incredible speaker line-up to see who will be joining Nora.

Download The Latest Agenda