Tom Bang

Head of Retail Media Nemlig

Tom Bang is a visionary leader in digital media and a highly sought-after speaker at Retail Media seminars. With a career spanning decades, he has been at the forefront of ad tech and ad sales, driving innovation in media agencies, sales houses, and tech firms. As a founding member of the Danish Retail Media Forum, Tom has played a pivotal role in shaping the industry.

Over the past four years, he has been dedicated to Retail Media in the Danish/Nordic market, and for the past two years, he has built the nemlig.com Retail Media business from scratch, collaborating with top brands like Carlsberg, Pepsi, Arla, and Unilever. His leadership experience includes senior roles at Berlingske Media and Aller Media, two of Denmark’s largest publishers.

Tom is known for his dynamic and engaging speaking style, offering cutting-edge insights that inspire industry leaders to push boundaries and embrace the future of Retail Media.

Day 1 | 9th September

9:40 AM Retailer & Brand Collaboration Fireside Chat: How can retailers increase their data transparency to optimise advertiser campaigns and unlock an additional revenue stream?

How can retailers adopt standardised frameworks such as IAB’s Transparency and Consent Framework to ensure actionable insights while maintaining compliance with privacy laws?
Securing data-sharing technologies such as clean rooms to enable retailers to provide anonymised shopper insights for advertisers and unlock incremental revenue streams
Connecting media spend to in-store and online conversions with transparent attribution models to help retailers and brands measure ROI effectively

Check out the incredible speaker line-up to see who will be joining Tom.

Download The Latest Agenda