Ahead of Retail Media Pioneers 2026, we spoke with Marie-Clare Puffett, Senior Director, Industry Development & Marketing at IAB Europe, about the future of retail media in Europe.

From industry standards and measurement to the opportunities and challenges shaping the market, Marie-Clare shares her expert perspective ahead of taking the stage in London this September.

She will be taking the stage on 8–9 September 2026 at The Hurlingham Club, London.

Register today and hear Marie-Clare's Insights!