Jemma Haley

Jemma Haley

Retail Media Business & Proposition Strategy John Lewis Partnership

Jemma has over 15 years experience in Retail and Media and has held Commercial, Product, Proposition and Consulting roles at dunnhumby (working for Tesco and other retailers around the world). She is currently at the John Lewis Partnership, helping to lead Retail Media transformation initiatives and Proposition strategy across their John Lewis and Waitrose retail brands.

Day 2 | 9th September

9:20 AM Panel Discussion: Building a New Playbook: How can experience-led commerce media help brands move beyond the Amazon model?

  • Define what experience-led commerce media really means, and explore how premiumisation is creating a differentiated proposition in a market where Amazon has traditionally set the benchmark 
  • Examine how experience-led commerce media fits into wider organisational strategy, and whether customer experience is becoming the driver of commerce media investment rather than the other way around 
  • Discover where experience-led commerce media is delivering value for brands, how activation strategies differ from traditional retail media, and how leading organisations are measuring success when performance isn't telling the whole story 


10:50 AM Case Study & Interview: The reality of scaling retail media: How we moved from managing placements to managing demand across a finite inventory ecosystem

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Check out the incredible speaker line-up to see who will be joining Jemma.

Download The Latest Agenda