How can retailers adopt standardised frameworks such as IAB’s Transparency and Consent Framework to ensure actionable insights while maintaining compliance with privacy laws?
Securing data-sharing technologies such as clean rooms to enable retailers to provide anonymised shopper insights for advertisers and unlock incremental revenue streams
Connecting media spend to in-store and online conversions with transparent attribution models to help retailers and brands measure ROI effectively
Check out the incredible speaker line-up to see who will be joining Kate.